Body image issues have been at the forefront of our society for a very long time. Many companies have begun to change their ad campaigns, models and overall purpose behind their brands in order to support destroying these body image standards. Mattel, the maker of Barbies, has just released their brand new line of the dolls. This new line of Barbie’s has all new shapes: tall, petite and curvy. It was created to be better representations of what young girls, who play with the dolls, see around them in their everyday life. This is a huge movement that will change the reputation of Barbies forever.
They have been criticized for a long time for having very unrealistic body types and dolls that do not fully represent the diversity in the population in the world. They heard what society was telling them and saw a place where they could be apart of the movement and help let young girls and boys know everyone is different and beautiful in their own way. As we grow up we look to our surrounding world for inspiration, support and validation. The idea that not every Barbie is exactly is the same allows young children to have acceptance of all body shapes and sizes.