Costco Goes BIG For Organic

Organic and natural are two words that now determine how a lot of the world lives their everyday lives. As we discover and learn more and more about the food that we eat, people are becoming more aware of what they are putting in their bodies. Most people do not even really know what the words “organic” and “natural” mean, but still demand that they’re food be made out of only organic and natural ingredients.


Costco Wholesale, a large member-only warehouse club, is known for selling their items in huge bulk packages. Usually this food is frozen, canned or boxed, and not food you would normally think to have the “all natural” label on it. The food that comes to mind when you think of one of these stores is not the healthiest or freshest food out there. Costco has decided to respond to this new trend of eating food that had been produced with only fresh, organic and natural ingredients. There response is to support this trend and begin to carry and sell “organic” food. They are also trying something new by “working with farmers to help them buy land and equipment to grow organics.” They are following this trend to insure that they keep their strong customer base and also satisfy their customers to keep them coming back. 

Although Costco is taking a big step in the right direction, we are still mostly eating processed food that is not healthy for us. Even the food that says “organic” and “natural” all over the package is not necessarily completely rid of any processed or unnatural ingredients. We should follow in Costco’s footsteps and all begin to find a way to make all of our food fresh, healthy and “organic”.


6 thoughts on “Costco Goes BIG For Organic”

  1. I am glad you wrote about this, because I had no idea Costco was taking these steps. Costco has always done amazing things for their employees, and I am very happy to see that they are expanding beyond their workforce, to support healthier living of their consumers. Even though, as you said, most people do not understand what “organic” and “natural” necessarily mean, it is nice to see a massive corporation taking the challenge. It is especially respectable that they will be working with farmers and farms to help buy the equipment needed to grow “organic” food.


  2. Yes I agree, however, going with majority of organic and natural ingredients in their wholesales can be a decline in their business. Yes, being healthy is what we want to promote, however not everyone is trying to eat healthy and buy everything organic, plus with the label organic and natural ingredients, the cost would increase.When I go to Costco or SAMS, I see that a lot of connivence store owners, group managers for games, leagues, etc.. are buying things that people like and what is popular at the time. Going organic and having natural ingredients is a great but you have to keep in mind that not everyone would be able to afford the healthier and natural foods and not everyone would want to buy those products because it isn’t a demand from the customers of those stores and games.


  3. I’d like to expand on the point that not all foods labeled “natural” actually have a higher nutritional value. There are many brands that use this label as an advertising or marketing scheme to get people to buy their products, when really these foods don’t have any higher nutritious value. Yes, Cosco is taking a step in the right direction by providing organic and natural foods however as consumers we should be weary of these products as some times we are paying for merely a product label. Perhaps there needs to be some sort of standard or regulation to help companies be more upfront about the nutritious values of their products.


  4. I am very glad you wrote on this topic, especially the part you included about false advertising food as “natural” or “organic”. I have an especially unusual opinion on this type of food because of a specific list of allergies. While I think a movement towards healthier food is important and positive for our culture, I also think that the processed food we eat can also be considered to be healthy. For example, I have a specific allergy syndrome that allows me to only eat fruits and vegetables that are processed in some way. This allergy is due to the fact that I’m allergic to pollen. When a fruit or vegetable is grown from a pollinated plant, I am not able to eat it, but if it is processed in any way (including just cooking it), I can eat it. So, between canned peaches and fresh ones, I have to choose canned. Although this allergy is geared towards processed food, it is very rare, so it is important to have “organic” food, but “processed” may not always mean bad. If food is processed in any way that means it just undergoes some type of change, like apples going from crisp to soft when baking an apple pie. So, while “organic” can be very good, “processed” food may not be as bad as people view it to be.


  5. I definitely agree with your argument about the way big companies manipulate their buyers with health conscious words like organic and all natural. It makes you think if anyone ever actually stops to read the back of a box and if what the label is saying is actually true. It’s also very interesting that a big grocer is going against what most of the main food distributers are doing by deceiving their buyers and actually giving their buyers the truth. It is a trustworthy way to sell food and gain loyal customers you wouldn’t have otherwise.


  6. I think it’s quite interesting that Costco is doing this, and I suppose it speaks of positive trends in the way people are thinking about food. But my problem with Costco before this issue was not the quality of the goods they sell, but the amount in which they sell it. So with your post my question become: how much organic food from Costco will be wasted?
    Buying/selling in bulk can be a convenient and cheap way to obtain things one needs, but it surely results in waste from both the retailer and purchaser of these goods. Perishable items that are not sold in time are more often than not thrown away, and if you’re selling large packages of these goods you’re bound to throw away more. The same is true once these large amounts of food are at home- some of it is bound to go bad.
    So I don’t really find comfort in knowing Costco is selling lots of organic food because I lean toward the implication that Costco is now wasting food of a higher quality.


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